Tim Conkle

Chief Executive Officer

Tim Conkle holds over 30 years of entrepreneurial success in the Information Technology and Services sector. As a leading voice in the Managed IT Service Provider space, Tim is dedicated to developing simple, solid IT solutions for SMB clients and MSPs (Managed Service Providers) across the nation. His notoriously energetic nature, along with his deep-rooted passion for technology, has helped him forge solid customer relationships built on trust, dependability, and service. Tim currently serves as President & CEO of Roland Technology, President of the Board of Directors for Cytracom, and is a member of the Forbes Technology Council and Entrepreneurs' Organization (EO).

Ken Pecot

CFO

Ken serves as the Chief Operating Officer for THE 20 MSP Group.

Ken is a highly experienced senior executive with a proven track record of helping companies grow their business. Ken has an extensive background in global P&L management, Professional and Managed Services, Manufacturing and SCO, Enterprise IT Operations, Sales, R&D Leadership, Product management, Corporate Strategy and International Business. Ken has run business units with global P&L’s in excess in $2B. Ken has held previous executive roles with Netscout Systems, Danaher Corporation, Real Networks and Nortel Networks. Ken excels in Building Winning Teams, Lean Business Methodologies and helping his customers win in the marketplace.

Ken earned his degree in Electrical Engineering at Texas A&M University and is currently a member of the Texas A&M Electrical Engineering Executive Advisory Council.

Crystal Conkle

Chief Marketing Officer

Crystal Conkle is a marketing executive known for building brands that drive real revenue. As Chief Marketing Officer at The 20, she has helped scale the company from under $10M to over $100M, leading a marketing engine that generates the majority of the company’s growth through inbound demand. She oversees brand, demand generation, content strategy, partnerships, and public relations, aligning marketing directly with business outcomes. Crystal began her career at Hewlett-Packard (HP) in account management before moving into marketing roles at global organizations including Accor and Safety-Kleen. This enterprise foundation shaped her ability to connect strategy, execution, and revenue. She later became the first marketing hire at Roland Technology Group, which evolved into The 20 MSP, and went on to found and successfully exit her own marketing firm. Today, she plays a key role in shaping The 20’s growth, positioning, and market leadership. Crystal holds a Bachelor’s degree, MBA, and M.A. from The University of Texas at Dallas. She is a member of the Forbes Communications Council and the CMO Club, has been named one of CRN’s Women of the Channel for six consecutive years, and is the recipient of the 2026 GTIA Advancing Women in Technology Leadership Award.

Ciera Cole

Chief Experience Officer

Ciera Cole serves as the Chief Experience Officer at The 20 MSP Group. Ciera has supported the CEO across both The 20 and its sister company, Roland Technology Group, over the past 7 years and was essential in helping build The 20 from the ground up. As CXO, Ciera drives one unified experience at The 20 for retention, growth and satisfaction. Ciera studied business at Baylor University and later received her MBA from SMU while working full time at The 20. She has been named as one of CRN’s Women of the Channel six times, which honors women with channel expertise and vision.

Veronica Cruz

Chief Financial Officer

Veronica oversees all financial operations for The 20 MSP Group. With over 15 years of progressive experience in accounting, Veronica is a seasoned CPA and MBA with a proven track record of driving organizational growth through expert financial management. Specializing in optimizing financial performance, Veronica leverages a deep understanding of accounting principles and strategic insights to foster sustainable business expansion. As an adept leader, she excels in crafting financial strategies that align with corporate goals, ensuring robust financial health and long-term success.

Ken Nix

Chief Information & Security Officer

Ken Nix has been a leading voice in the technology field for over 25 years, with 2+ decades of experience in security compliance and its relationship to cybersecurity. Throughout his career, Ken has worked with both the public and private sectors, helping businesses and organizations of all sizes implement cybersecurity frameworks for GDPR, NIST, CMMC, ISO, and other common compliance standards. Ken has also done important work at the intersection of education and tech, serving on the Advisory Technology Board for Collin County Community College, and in 2019, helping secure approval from the Texas State Education Board for a Bachelor of Applied Technology in Cybersecurity. Prior to joining The 20 as Chief Information Security Officer, Ken served as CIO for Roland Technology Group for 8 years.

Certifications held: MCP, CompTIA Security+, MCSA+ Security, MCSE+ Security, CMMC-Certified Practitioner

Darren Fippin

Chief Technology Officer

Darren Fippin serves as Chief Technology Officer for The 20 MSP, leading the company’s technology strategy, platform innovation, and technical standards across the organization. With a strong background in national service delivery and MSP operations, Darren specializes in building scalable systems that drive efficiency, consistency, and growth for The 20 and its members.

Before stepping into executive leadership at The 20, Darren owned and operated his own MSP from 2009 to 2022. After joining The 20 community as a member in 2015, he worked closely within the peer group to scale and mature his business until it was acquired by The 20 in 2022. Following the acquisition, Darren served as VP of National Service Delivery, where he led multi-regional service operations and helped standardize processes that improved performance and operational maturity.

As CTO, Darren is focused on advancing automation, security architecture, and AI-driven innovation to ensure The 20 remains at the forefront of the managed services industry.

Chris Traxler

SVP End Client Sales

Chris Traxler serves as the Senior VP of End Client Sales for The 20 MSP. Chris is a veteran of the channel having successfully scaled and grown two MSPs to well over $1M in revenue. Chris comes to The 20 with almost 20 years of sales and executive leadership experience across multiple industries. Prior to The 20, Chris was CEO of Cirrus Technologies, an Ohio based MSP that he founded leveraging The 20 until it was acquired by The 20 MSP in 2022. Chris' superpower is leveraging his extensive sales experience with his engineering background to build sales systems and teams that scale.

Chris earned his degree in Mechanical Engineering from Purdue University.

Hannah Corral

VP Human Resources

Hannah Corral joined The 20 as the Director of People Operations. Hannah has over two decades of leadership experience in Human Resources and Finance. Her career trajectory has seamlessly blended financial acumen with human resources strategy, resulting in a comprehensive approach to organizational excellence. As a collaborative leader, she has successfully driven talent acquisition, streamlined HR processes, and crafted employee development initiatives. Her commitment to continuous learning and a data-driven mindset brings both expertise and adaptability to the ever-evolving landscape of People Operations.